Presentation Skills and Customer Service
Companies large and small are all coming to the same conclusion, customer service is their lifeblood. As profit margins are squeezed and customer acquisition costs continue to rise, what can business owners do to stay competitive? Simply differentiating your product or service is becoming less and less effective – in fact, futile. And focusing on price alone will most certainly doom your efforts.
Organizations from every industry acknowledge exceptional customer service as the differentiator, and they also recognize that communication skills are of paramount importance. And effective presentation skills are critical not just in strengthening relationships with current customers, but perhaps more importantly in presenting your product or service and driving market share. Just ask many failed businesses found that this out the hard way!(more…)